4 Cardinal Tasks of Successful Corporate Event Management
As countless companies have discovered corporate event management is a job that requires a high degree or organization, attention to detail and knowledge of specific needs within a company. As team building weekends and corporate retreats become more prominent within the business world, more organizations are trying to tackle this event management in-house. In doing so, there are events that are not as successful as they could be.
Corporate Team Management Essentials
Every company wants to succeed. In fact, it would be safe to say that every company wants to be the top in their industry. As studies are starting to reveal, a company that has a practice, and philosophy, of building efficient teams are those that continue to be at the top of their respective industries. The reason for this is quite simple; people who work together in a team atmosphere are not only working for themselves, but they work together to reach team goals. Higher levels of creativity, innovation and leadership are all hallmarks of teamwork and team building.
The way that this happens is through corporate events, weekend retreats and times of team building games and challenges. The workforce comes together for these “fun” days of games, competition, and entertainment to not only learn, and improve, business skills, but leave with stronger relationships and commitment to success.
These corporate events require a lot of attention and cardinal tasks that must be attended to.
1. Venue – One of the first tasks of any corporate team management project is to locate a venue that in conducive to meeting required goals. If you want an outdoor team building event it does not good to hold it in the middle of a city without any space.
The venue should be large enough to hold all participants and attenders comfortably, but not so large that it seems like there is a low attendance. The space should also be good for entertainment and eating for a full day, or evening event.
2. Entertainment – After the venue has been secured there is the need for quality entertainment. This does not have to be a headlining act or popular music performer. However, you do not have to have amateurs or an act that is not relevant to your goals and needs. A combination of speakers, music and even some comedic elements, work together for a great event.
Professional emcees are also a valuable asset as they can keep the event going, make any announcements, host the games and add a different dimension to the time together.
3. Caterer – Every good event will be remembered for the food. That is something that organizations have been learning for years. Many believe that if they have great entertainment and a luxury venue that they can skimp on the food. After the event is over, the participants will talk about whether or not they liked the food. Choosing a caterer in any corporate event management project is essential to success.
4. Flow – While many corporate event management tasks center around the “major” tasks that need to be attended to the flow of the event is often overlooked. The “flow” of the event is how the different segments join together. For a successful event, a seamless transition between each aspect is most desirable. This is where an emcee makes a major impact and where attention to planning the event come into play.
Corporate event management is a job, or project, that requires a lot of attention and specialized knowledge. Knowing the right caterers, or finding entertainment, and planning activities are not something that management should arbitrarily hand off to someone. Hiring a corporate event specialist is the recommended path to take.